Future Focus Media Cooperative produces high quality video, photography and audio, while training youth in television, and film production with the goals of building youth's job skills and creating powerful stories.


Future Focus Media
c/o Worcester Roots Project
4 King Street
Worcester, MA 01610

508-444-2FFM (444-2336)

"Future Focus Media Co-op produced a stunning professional film for us at an incredibly low price. It was a wonderful experience working with everyone involved, and it feels great to support a local business that is helping the community. I will be highly recommending Future Focus to anyone I know who needs affordable high quality media services."
Julian Rodríguez-Drix
Co-Director, Environmental Justice League of Rhode Island

Affordable Video, Websites, Photography and more!



  • Event coverage
  • Promotional videos Commercials
  • Social Media Marketing Support

Websites & Graphic Design:

  • Fast, affordable website creation and rebuilding
  • Website upkeep services
  • Logos
  • Flyers
  • Posters
  • Online Graphics


  • Special Events
  • Portraits
  • Weddings
  • Album Covers


  • Recording
  • Mixing
  • Public Service Announcements

Youth Training:

  • Vocational training and educational services.


FFM_2014_brochure_inside FFM_2014_brochure_outside

Free Social Media Training

Thursday, April 9th, 2015 4-6pm at Stone Soup
4 King St, Worcester, MA 01610

Facebook, twitter, google+, instagram and more


Trainer: Dee Wells

Dee Wells is a nationally known consultant on sneaker marketing, social media outreach and branding. He is co-founder and instructor at Future Focus Media Co-op. His company, OSD, LLC is a multimedia and brand marketing company that works with clients in the footwear industry and hosts a weekly internet-based sneaker talk show. He is also deeply involved in Worcester community organizations as founder of Central Mass Film Fes- tival and board president of Worcester Roots Project.

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Frederick Douglass Reading 2014

cedric at podiumFrederick Douglass Reading US Park Ranger Chuck ArningFrederick Douglass Reading John Walsh guest speakerFrederick Douglass Reading pic young bro

162nd year
Tuesday, July 1st, 2014
Worcester City Hall Common

  • Speakers
  • Reading of Frederick Douglass’ famous July 4th speech.
  • Performers

Organized by Future Focus Media
Funded by the Worcester Arts Council
Supported by Mass Cultural Council, Mass Humanities and the City of Worcester

Speech Text Here.


frederick Douglass Reading City Manager Ed Augustus

Frederick Douglass 2014 poster for upload (edited)Luis Delgado and Parlee JonesOrphange Movement worcester breakers

Cedric Arno, Frederick Douglass Reading July 1, 2014

Cedric Arno, Frederick Douglass Reading July 1, 2014

young people on line Ranger Arning finished readingcedric photo FD 2014Featured Speaker John Walsh

Frederick Douglass speech brought to life on Worcester Common – Worcester Telegram & Gazette – telegram.com


Worcester Roots Project: 10th Year Anniversary

WRP-10thAnniversary-DFlores-3388Worcester Roots Project celebrated 10 years with a party and people from throughout New England made their way to Worcester to celebrate!

It as a fun night filled with stories about the history of where Worcester Roots Project got it’s start with Co-Founder, Dr. Susannah McCandless and her husband, Ethan, to youth sharing a story about their introduction to Worcester Roots Project and the many cooperatives that exist such as:

  • Toxic Soil Busters
  • Youth In Charge
  • The Diggers
  • Worcester Energy Barnraisers
  • Future Focus Media Co-op
  • Central Mass Film Festival(CMF2) 

Additional speakers included: Kai Foreman, Sarai Rivera, City Councilor and Sam Toussaint, Founder of Toxic Soil Busters.

Worcester Roots Project Founder Dr. Susannah McCandless.

Worcester Roots Project Founder Dr. Susannah McCandless.



Youth celebrating WRP with cake.

Award recipients: Asa Needle, Shane Capra, Kailyn Labbe and Judy Diamondstone pictured with co-hosts Dee Wells and Sabby.



For more information about Worcester Roots Project please visit their website at www.WorcesterRoots.org.

New England Sneakerheads: A SOLEcial Affair

Crompton Place is an amazing place.Worcester was bustling on Saturday, August 17th with the Latin American Festival taking place on the Worcester Common, which featured some amazing music, food and fun for everyone in the family.

The same could be said of Crompton Place, which played host to the first ‘SOLEcial Studies Back-to-School Buy, Sell & Trade Sneaker Event’.

First and foremost, we have to say “Thank you” to Mr. & Mrs. Lorusso who allowed us to have the event in the beautiful Crompton Place. Continue reading New England Sneakerheads: A SOLEcial Affair

Martin Luther King, Jr.’s “I Have a Dream” Reflections

Sneakerheads Unite: SOLEcial Studies Back-to-School Buy, Sell & Trade Sneakers Event 8/17

sneaker event
Future Focus Media Co-op and OSDlive.com will sponsor the “SOLEcial Studies Back-to-School Buy, Sell & Trade Sneaker Event” on Saturday, August 17th from 1-6 p.m. at Crompton Place, located at 138 Green Street, Worcester, MA, in the eclectic Canal District. All proceeds will benefit the rebuilding of Stone Soup, a local community resource center.

SOLEcial Studies logo in red.This is the first time such an event will take place in Worcester, bringing people who love sneakers a/k/a/ sneakerheads together, in a party atmosphere to buy, sell and trade sneakers with other sneaker aficionados (people that collect, obsess and show their passion for sneakers from all the top, well-known brands such Nike, Adidas, Reebok, Puma and New Balance, to name a few).


SOLEcial Studies, the educational footprint of OSDlive.com, aims to educate youths using sneakers as a platform to learn about STEM-Science, Technology, Engineering and Mathematics. It has been hailed as, “A great way to encourage kids to stay in school, find what they’re passionate about and to work collaboratively,” said Donkor Minors, a public school teacher in Boston.

Sneakerheads will be able to “kick it” in a party atmosphere with other sneaker aficionados while jamming to music spun by one of the areas’ premiere DJs and sneaker connoisseur…DJ E Dubble (JAMN 94.5 FM).

Admission to the event is $5 dollars and the cost to purchase a vendor table to display sneakers, clothing or accessories is $20.

All of the money raised from the event will go towards rebuilding Stone Soup Artist Activist Collective and Community Resource Center (www.stonesoupworcester.org), located at 4 King Street, Worcester, MA, that suffered a horrific fire in March 2009.

“Stone Soup was not just a home for me, but also a door of opportunities and a splendid place to network. Its foundation was built off of different groups with one focus to serve the community by working together,” said Patricia Feraud, 16, a Stone Soup member.

Raffle tickets will be available with prizes including various Nike, Adidas and Air Jordan sneakers along with gift certificates to local area businesses.



Thank you: Frederick Douglass Community Reading 2013

Photograph of Trooper Joe Glover of the Buffalo Soldiers

Thank you to everyone that supported and attended today’s reading of Frederick Douglass’ inspiring “The Meaning of the Fourth of July for the Negro” that took place earlier today at the Worcester Common.

A special “Thank you” and hat tip to City Councilors Sarai Rivera, Kathleen Toomey and Konstantina Lukes for attending and participating in today’s reading.

A huge star-studded “Thank you” to Mass Humanities and the Worcester Arts Council for sponsoring and providing the funding for today’s event along with the readers that participated in bringing to life Frederick Douglass’ “The Meaning of the Fourth of July for the Negro”. 

I would also like to thank the great children from Christ Tabernacle Apostolic Church Youth Choir, led by Sister Micha Davis, who sang beautifully and confirmed that children truly are our future; as well as Mable Millner, Associate Dean of Students for Diversity and Inclusion and Director of Multicultural Education at the College of the Holy Cross for reminding us that we have to do better as a Nation by “Raising up…..Praying up….and Speaking Up”, along with Trooper Joe Glover of the Buffalo Soldiers.

If you have questions about this event or other events sponsored by Future Focus Media Co-op and Youth Training Institute, please email us at info@futurefocusmedia.org or call us at 508-444-2336.